Johnson’sⓇ baby wash
Designed with our jumbo cleansing micelle that helps protect your baby skin against irritation, from day 1
Johnson’s baby wash is made with our unique JIM* formula, with bigger micelles that clean effectively without penetrating your little one’s skin
*JIM means Johnson’s intelligentle® micelle
When it comes to your baby, we’re as picky as you
which is why our products are designed with only baby safe ingredients
No harmful chemicals,
no sulphates, no silicones
Coconut-based mild cleansers
Specially designed to suit your baby’s skin and eyes, from day 1
Helps protect your baby’s skin against dryness
Our unique coconut-based mild cleansers help protect your baby’s skin against dryness.
Helps protect against germs
Our unique formula gently washes away 99.9% germs*
Takes care of baby’s natural skin pH
Our pH balanced formulas help protect your baby’s natural skin pH
*In vitro study performed to check efficacy of germ removal activity upto 99.9%
Triple-tested by doctors
Our Johnson’s® baby shampoo is tested by
Ready for day 1
with Johnson’s® baby
Learn everything you need to know about massaging a newborn
When it comes to bath time, your baby has special needs. Learn how to wash your baby safely, gently and effectively while engaging her senses and growing the bond the two of you share.
Sponge baths are a great option to care for your newborn’s delicate needs, while still bonding and encouraging your baby’s healthy development through gentle fragrance and touch.
As your baby grows, she’ll start to explore more, which means she’ll make more of a mess. Also in our country, weather is warm and humid and leads to sweat, making the Baby uncomfortable.
Too many baths may dry out her skin, but you can strengthen your bond and keep her clean & fresh in between.
Bath time is an opportunity to help your baby learn and grow through her sense of touch, smell and time spent with you. Discover what you can do with your baby to help her get more out of bath time.
Explore how we help protect from day 1
- Triple tested refers to studies conducted with Pediatrician, Ophthalmologist and Dermatologist globally.
- Protection refers to helping protect against dryness.
- Help Protect From Day 1 refers to first usage of the product and also relies on consumer study conducted by Nielsen in May 2023, with mothers (N = 436).