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    1. Home
    2. Newborn Baby Massage Guide
    Baby Massage Guide

    Newborn Baby Massage Guide

    Although your newborn seems so delicate, don’t be afraid to start a massaging routine shortly after birth. Routine massage helps you grow your bond and leads to his happy, healthy development.

    Touch is a powerful way to communicate your love to your baby. In fact, 25-120 minutes of skin-on-skin contact immediately after birth can positively affect interactions between you and your little one up to a year later!

    In the first few weeks, use slow and positive strokes, not spending too much time on one area. Newborn babies may find their senses over-stimulated and most will seek solace in the arms of their parents for the first few weeks and some may just want a gentle stroke down their backs, over their clothes.

    Here’s a new born massage guide video to help you understand more:

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    Massage Resting Hands

    Resting Hands

    If your baby says “yes” to massage, begin with a resting hand. This resting hand technique is used before massaging any body area. It can also be used when your baby needs a break during the massage. This is a good way for your baby to feel secure and enjoy touch.

    Massage Legs

    Legs

    Check you have enough oil on your hands before you start. Begin on the legs with a newborn because it is an area that is usually accepted by babies. Downward strokes are more relaxing.

    Legs - Milking

    With one hand, gently hold your baby’s ankle. Place your other hand at the top of your baby’s thigh, molding it around the leg, then slide it to the ankle. Repeat with firm yet gentle rhythmic strokes, one hand after the other.

    Massage Feet

    Feet

    Babies usually love having their feet massaged. Watch your baby’s reactions in case of sensitivity. A little foot massage can have a positive effect on the whole body.

    Gently squeeze and roll each toe between your thumb and index finger. Using alternate thumbs stroke the top of the foot from toes to the ankle. Repeat several times.

    Massage Tummy

    Tummy

    When your baby’s umbilical cord is healed, a gentle massage on the tummy can help with digestion and tummy troubles.

    Start by making contact with your baby’s tummy with a reassuring relaxed hand. If your baby is happy, make gentle paddling strokes, with one hand following the other.

    Massage Back

    Back

    Skin-to-skin contact can enhance the bonding experience between baby, mom and dad.

    Holding your baby close to your chest, massage your baby’s back beginning at the neck, swooping down to his bottom.

    Through massage, you can gain increased awareness of how your baby communicates and ideas on ways to support your baby in his first few months. You and your baby will discover what is best for you both. It is important to be mindful that massage is something you do with, rather than to, your baby. Know about the various baby massage benefits.

    These massage strokes are based on INFANT MASSAGE: A Handbook for Loving Parents by Vimala McClure, the founder of the IAIM.

    The IAIM is a non-profit organization and does not endorse any product.

    Postnatal Depression and Using Touch to Communicate and Bond

    After the birth of their baby, many mothers and some fathers may suffer from some form of depression. ‘Baby Blues’ is common and can leave mom feeling elated one moment and very emotional the next. This usually disappears after a few days. Depression is a more serious and longer lasting condition and can show signs anytime from straight after the baby’s birth or later.

    Research into postnatal depression shows that massage can enhance parent and baby attachment, through encouraging eye contact, skin contact, voice and sensitive interaction.

    Moms around the world trust JOHNSON’S® to care for their babies

    We are committed to working with moms, healthcare experts and scientists to ensure our products continue achieving the highest standards in safety, quality and care.

    Learn how love and science come together to make every JOHNSON’S® product better for your baby

    Giving Your Baby A Massage

    Every touch means so much to your baby, leading to healthy, happy baby development. Watch this video to know how best you can massage your baby.

    JOHNSON’S® Magic Of Touch – Giving Your Baby A Massage

    Give 100% Gentle Care to your baby during massage to your baby
    Give 100% Gentle Care to your baby during massage to your baby

    Guided by our mission to create the gentlest products backed by science, and our desire to address parents’ growing needs – we’ve improved inside and out.

    Explore Exciting Offers on the NEW Johnson's®

    Benefits Of Touch & Massage

    One of the most important experiences for your baby’s development is your loving touch. Read on to know how massage helps your toddler.

    Benefits of Touch & Baby Massage

    Development During Bathtime

    At JOHNSON’S®, we believe that every baby deserves more. Learn how we can together transform everyday moments into rituals that provide rich sensory experiences.

    So much more

    Benefits of Touch & Baby massage
    Benefits of Touch & Baby massage

    Regularly massaging your baby with gentle strokes helps you bond while engaging his senses and encouraging his happy, healthy development.

    HOW MASSAGING A BABY HELPS

    Baby Massage Techniques
    Baby Massage Techniques

    Learn some basic baby massage techniques and tips to help your little one get more out of his daily massage.

    FIRST STEPS FOR MASSAGING YOUR BABY

    Newborn Massage guide
    Newborn Massage guide

    Your newborn baby needs 100% gentle care. Learn how to safely and gently massage his delicate skin while nurturing his development.

    HOW TO MASSAGE YOUR NEWBORN

    Baby Massage Guide-Six Week plus
    Baby Massage Guide-Six Week plus

    As your baby grows, you can add more strokes to your normal massage routine, giving you more opportunities to engage his senses, making massage mean much more. Here are some tips on massaging a baby:

    MASSAGE AT 6 WEEKS +

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    Last Updated: February 21, 2025

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